Impactful Communication Strategies for OER and AER

Emily Frank, LOUIS: The Louisiana Library Network; Elizabeth Batte, Nicholls State University, Library Director; Jim Bass, Northshore Technical Community College, OER & Curriculum Support Librarian

OER/AER are resources with a measurable impact in the pandemic and beyond. As faculty face new pressures and limited time to explore options, promotion delivered by librarians can play a significant role. We will discuss the strategic use of online tools, such as social media and workshops, to promote OER/AER. Then, participants will craft promotion in small groups. Attendees will gain an understanding of digital communication strategies and experience in crafting strategies to their context.

Slide deck is attached